- There should be a clear masthead, that captures my target audience's attention.- Logo should preferrably be placed in the top left-hand corner.
- A suitable colour pallette should be chosen and kept to (no clashing colours and pastel's).
- Main image is to be appropriate and suitable for my target audience.
- Main image is to have direct eye contact.
- Text must be well balanced out.
- Ensure the composition of main image is well though out.
- Sticking to, at most, only 2 different font types.
- Make sure that the front cover doesn't include too much detail and text, this would make it overcrowded and too busy.
- The images included should have appropriate captions.
